One Person, One Team: The Multi-Browser Strategy Behind Black Friday Sales Surges

Every year, Black Friday and Cyber Monday mark the most intense battlefield for cross-border e-commerce sellers and ad media buyers. Some manage to generate thousands of orders in a single day, while others get stuck with banned accounts and delayed ad approvals. On the surface, it may seem like a matter of platform policies or budget issues, but the truth is: those who win are the ones using smarter browser strategies and managing multiple accounts effectively. Why Has Multi-Account Operation Become the “New Normal”? During Black Friday, traffic and conversions peak. Whoever launches faster and covers more ground wins the orders. But this requires: 1. Testing multiple creatives across multiple ad accounts; 2. Running region-specific campaigns with localized targeting; 3. Reducing risk by not putting all eggs in one account. As a result, running multiple accounts simultaneously has become a necessity. For solo advertisers or small teams, “one person, one team” is no longer a dream — it...